As American Apparel is said to be in deep financial issues, its creepy, perverted looking, controversial CEO, Dov Charney comes up with the idea of replacing his "soft porn" photographs with hand drawn one; fire the models and draw these ass-less tights on a figure. That about sums up the "new" image of American Apparel ads. I'm assuming the latest "in bed with the boss ad campaign" just grossed shoppers out instead of attracting them.
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